Newspaper article The Journal (Newcastle, England)

Talent Recruitment with a Degree of Difference; NEWCASTLE BUSINESS SCHOOL

Newspaper article The Journal (Newcastle, England)

Talent Recruitment with a Degree of Difference; NEWCASTLE BUSINESS SCHOOL

Article excerpt

FOR an innovative approach to talent recruitment, many companies are opting to source employees from the BA (Hons) business leadership and corporate management degree programme from Newcastle Business School, Northumbria University.

The degree, extremely popular with students, gives companies direct and early access to capable and high-potential students where two years of the three-year programme is spent on placement with forwardthinking companies.

The students undertake a formal role within the organisation, whilst returning to Newcastle Business School for intensive study blocks.

The design of the programme is around a work-based and work-focussed curriculum which means that the student's academic development is blended with their development and contribution to the workplace.

This approach blends their academic development with their business role, enabling them to make a real contribution within your organisation, while they gain ongoing support from Newcastle Business School.

There are many advantages to an approach like this one.

The opportunity to have early access to a focussed and highly motivated talent pool can be extremely effective and as the programme is designed and promoted to attract the brightest and most dynamic students, companies who join this scheme can be confident that they recruiting the best of the best.

Lynne Mounsey, HR manager for Enterprise Rent-a-Car agrees. "Having the opportunity to work with these high-calibre students early in their educational development, gives us a real competitive advantage."

The programme also offers employers the opportunity to replace or supplement existing graduate recruitment schemes, as well as providing an enhanced talent pipeline for those organisations without specific graduate programmes.

Along with staff at Newcastle Business School the degree allows companies to co-develop high-calibre students to meet their own specific graduate requirements alongside the student's academic studies. …

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