Newspaper article The Evening Standard (London, England)

Star Appeal

Newspaper article The Evening Standard (London, England)

Star Appeal

Article excerpt

Byline: Oscar Williams-Grut

THE UK music industry has reached a digital "tipping point", according to new research, with over a quarter of Brits buying or streaming music online and a fifth only buying digitally.

The British Phonographic Industry's Digital Music Nation report, released today, found CDs are fast being replaced by hard drives and smartphones. In the UK, 27% of people use legal download or streaming services to get their musical fix, while 19.6% only consume music digitally. More than 40% of all albums sold so far this year were downloads.

The report, which looks at the digital music landscape in the UK, said streaming services, such as Spotify and Napster, are contributing an increasingly large chunk of change to the industry, with the BPI estimating they pay around [pounds sterling]50 million annually to record labels, around 15% of digital revenue.

Many new artists, such as Ed Sheeran, have eschewed traditional promotional methods in favour of success on sites like Spotify. …

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