Newspaper article The Florida Times Union

Jags' New Fall Collection; Khan Says Working with Nike like Seeing 'The Secret Sauce'

Newspaper article The Florida Times Union

Jags' New Fall Collection; Khan Says Working with Nike like Seeing 'The Secret Sauce'

Article excerpt

Byline: Ryan O'Halloran

The Jaguars made NFL history Tuesday at EverBank Field, and it had nothing do with a game or a draft pick.

Unveiling new uniforms for the second time in five years, the Jaguars' latest look includes a two-tone helmet, a first in the league.

Along with a shield patch on the front of the jersey to honor the military, the matte black-and-gold helmet was the centerpiece of the presentation headed by Jaguars owner Shad Khan.

A process that was more than a year in the making and in conjunction with Nike culminated with Jaguars players Cecil Shorts, Paul Posluszny, Marcedes Lewis, Uche Nwaneri, Tyson Alualu and Eugene Monroe modeling the new look before an audience that included team employees, media and fans who were invited to attend.

"It respects the past but looks to the future," Khan said. "It's new, it's edgy, it's awe-inspiring."

Fans can begin buying the new jerseys on Thursday, either online at the team's website or at the Draft Night Party inside the stadium.

The uniforms are another step in the franchise's transformation since Khan took over the team in January 2012. The re-design follows upgrades to the locker room and ongoing construction projects in the bowels of the stadium and, personnel wise, the hiring of general manager Dave Caldwell (who then hired coach Gus Bradley) and a revamped business department.

Only one thing remains.

"Winning," Khan said. "That's what's left. That's the most important part."

In the eyes of the organization, they won the Uniform Change game.

"The first thing that stands out is the fit," Posluszny said. "It's nice and tight and it conforms to your body and you can move freely."

Player comfort was the main goal for Nike.

"It really gets down to what the players are telling us," said Todd Van Horne, Nike's vice president and creative director for football.

The uniforms are made of "four-way stretch material" that doesn't hang off the player's pads but doesn't restrict their movement either.

In the collarbone area, there are strips of material that don't absorb water, which would weigh down a normal uniform late in a game or in bad weather.

The Jaguars join Seattle as NFL teams who wear the Nike Elite 51 uniforms. The technology of the uniform includes nine materials and there will be different types of jerseys for linemen, skill players and quarterbacks.

There are four uniform combinations: Black jersey-black pants, white-white, black-white and teal-white. There is a greater emphasis on black, although teal will remain a complimentary presence.

The biggest add-ons are the shield and the radically different helmet.

The shield logo, which includes "JAGS," was first introduced in February and has become very popular among fans that use it as their Twitter avatars. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed


An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.