Newspaper article The Observer (Gladstone, Australia)

Clinic,COs Unlike the Others; Millionaires Head to Sanctuary to Get Clean

Newspaper article The Observer (Gladstone, Australia)

Clinic,COs Unlike the Others; Millionaires Head to Sanctuary to Get Clean

Article excerpt

FOR MOST people, the mention of rehab invokes images of small, sterile white rooms in large, locked-down facilities where only thin walls separate patients in the throes of battling demons of addiction, abuse and dependence.

Imagine instead a rehab set inside million-dollar mansions situated in one of the countryCOs most idyllic coastal communities.

There are no gates, locks or small, white rooms. Clients will never hear or see each other, and the battle against addiction is done in the lap of luxury.

This is The Sanctuary, Byron Bay.

It is a place the A-crowd Co millionaires, entrepreneurs, celebrities, rock stars and royalty Co pay upwards of $28,000 a week to get clean.

Managing director Michael Goldberg, who was chief executive of a highly successful building company during the 1990s, founded The Sanctuary in 2003 after recovering from his drug addiction.

Today, it is one of the worldCOs most highly regarded drug, alcohol and eating disorder treatment facilities, with a nearly 90% success rate.

Clients come from across the globe to get their lives back on track.

There are never more than four clients being treated at once, and each receives a customised treatment regime.

They stay in one of 40 homes leased by The Sanctuary which open to Byron BayCOs beaches or lush rainforests. Those homes become the clientCOs own luxury retreat during their stay.

The staff-client ratio averages about 15-1. Clients can get access to a full-time personal chef, a chauffeur, personal trainer, yoga instructor, meditation expert, massage therapist and naturopathic consultant, as well as medical, nursing and psychiatric personnel. Food is organic, where possible, and much of it is grown in The SanctuaryCOs food forest.

C[pounds sterling]Our chefs take direction from our naturopath, doctor and nutritionist,C[yen] Mr Goldberg said.

Four warehouses on the outskirts of Byron Bay store the C[pounds sterling]little extrasC[yen] which clients may need, such as drums, massage tables, art materials, different kinds of pillows and mattresses. …

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