Newspaper article The Journal (Newcastle, England)

Award for Fashion Craze Firm All-in-One; AWARDS

Newspaper article The Journal (Newcastle, England)

Award for Fashion Craze Firm All-in-One; AWARDS

Article excerpt


AFASHION craze manufacturer which has kitted out boybands, sports stars, TV presenters and reality show contestants had the Small Business t rophy sewn up at an awards event.

Kate Dawson launched the Allin-One Company in Ashington, Northumberland, with two colleagues five years ago, with a mission to make onesies of all shapes, colours and sizes for adults.

Since then the firm has grown to a 21-strong company which turned over PS1m last year, selling their allin-ones to customers in more than 150 countries.

More than half the workforce come from generations of skilled clothes makers and they are now gearing up for their busiest time of the year.

Dawson and the team, which includes production manager Edith Gibson, were recognised for their achievements at the weekend when they took the Best Small Business prize at the North East Woman Entrepreneur of the Year Awards.

Customers design their all-inones through the company website and they are then handmade by the team at the factory in North Seaton, where 17,000 were made last year alone.

Its all-in-ones have been worn by Olympic medal winners, top boy band Union J and presenters and Big Brother contestants, and almost half the staff come Dawson said: "I'm so proud of Edith. She's been at the heart of the company from the very start.

"I had the idea for our products and some experience in business. Edith brought fantastic experience and skills from her years working for clothing manufacturers."

Gibson added: "Five years ago nobody would have imagined that adults would start wearing onesies. I always thought it was a good idea, but I didn't think it would be as successful as quickly as it has been.

"One of the best things about the company is that it is helping to ensure traditional skills like cutting, embroidery and machining - which were in danger of dying out - are surviving. …

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