Newspaper article The Journal (Newcastle, England)

Students Provide Boost to Open Data Campaign; DATA

Newspaper article The Journal (Newcastle, England)

Students Provide Boost to Open Data Campaign; DATA

Article excerpt


ACAMPAIGN by the Federation of Small Businesses to have the region recognised as a leader in the innovative use of open data has been given a shot in the arm through a project run by students from both the North East and China.

Three young people from Xiamen University School of Management in South East China visited Newcastle for a three-week internship, during which they worked alongside four Newcastle University Business School students.

The project saw the group research how open data is used around the world and how improved accessibility to it can support start-ups and business growth.

After providing examples of good practice from Asia, Africa, North America, Europe and the UK, the students formulated a marketing strategy to help the FSB in its quest to establish the region as the best known in the UK when it comes to using open data.

Simon Hanson, development manager at FSB North East, who supervised the project, said: "We were delighted to work in partnership with Newcastle University Business School on our open data project and can not praise the team highly enough.

"The level of professionalism and quality of support given by the international team of students in starting, supporting and completing our open data project was world class.

"The report that was produced has set the foundation shaping our campaign to help the North East lead the way in how we use open data.

"Inevitably this campaign will help continue the recovery of the regional economy and help us grow digital capability across the North East."

Among the group's findings were that the region could use open data to help people report problems in their neighbourhoods and to offer information on sites that councils are working on.

The research also revealed how new combinations of data could create new knowledge and help companies begin to understand their markets more clearly. …

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