Newspaper article The Daily Mercury (Mackay, Australia)

Beware Home Staging Cliches

Newspaper article The Daily Mercury (Mackay, Australia)

Beware Home Staging Cliches

Article excerpt

THERE'S a fine line between presenting your home for sale to enhance its highlights and over-staging your home.

What sells a house? A home that is well presented, well priced and effectively marketed will sell.

So to sell your home, make sure that you have:

Undertaken thorough and objective research into what your property is worth, to ensure you're well priced

Enlisted the expertise of a good estate agent

Presented your property so that its highlights are showcased and buyers can inspect it without distractions.

Gone are the days where a simple de-clutter and clean is all that is needed to present your home for sale.

Buyers are more and more sophisticated and expect a much higher level of presentation than ever before.

But there's a fine line between presenting your home for sale to enhance its highlights and slipping into cheesy magazine spread territory.

What's wrong with over-staging?

When you cross the line between presenting a well maintained and inviting space and presenting a home that has cliche after cliche, you run the risk of polarising your buyers.

You'll distract them so much with all your presentational theatre, and they'll neglect to see all the amazing things your property has to offer.

And they may even get suspicious that you have something to hide, because they see the 'performance' rather than the property just looking its best.

To help you avoid these problems, here's some of the top staging cliches to be avoided.

1. Filling the bath with water, bubbles or rose petals

Perfectly fine for a hotel or day spa. A touch inappropriate for a home under the microscope by a parade of strangers.

2. Roses and champagne on the bed

Indecent proposal indeed. Again, touches like this are lovely for special occasions, but are overkill for your average home inspection. Focus on showing off the bedroom at its best, not its most seductive.

3. Cookies baking in the oven

Unless you're actually going to feed your prospective buyers, then don't tempt them with delicious smells. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.