Newspaper article The Journal (Newcastle, England)

Councillors Sign Up for Booze-Free January Campaign

Newspaper article The Journal (Newcastle, England)

Councillors Sign Up for Booze-Free January Campaign

Article excerpt

Byline: Craig Thompson Chief Reporter

THOUSANDS of people across the North East are being urged to make the pledge next month and go alcohol-free for the sake of their health.

Those already agreeing to take part in Dry January include the majority of cabinet members from Newcastle City Council, as well as firms and businesses from across the region.

North East alcohol agency, Balance, has joined forces with social housing provider Isos to challenge people in Newcastle to make a resolution to ditch the drink for 31 days.

Staff at Isos have already pledged to take on the challenge and promised to do their best to stay on the wagon throughout the first month of 2016.

Dry January, now in its fourth year, challenges people to put the excesses of the festive period behind them adopt a fresh, healthy start to the new year.

In exchange for avoiding alcohol throughout January, anyone accepting the challenge can look forward to starting the year hangover free, with better sleeping patterns, better skin and more energy.

Last year, the North East topped the table in terms of the number of participants signing up to Dry January. As not everyone that decides to take part signs up online, it's estimated that around two million people nationally attempted the challenge, with around 70,000 of these coming from the North East.

Balance and Isos are now calling on people across Newcastle to join with them and accept the abstinence challenge, and help put the North East at the top of the table again for 2016.

Mary Edwards, programme manager Alcohol Treatment at Balance, said: "Accepting the Dry January challenge before the excesses of the festive period, a time when many of us can overdo it, is the perfect way to commit to taking a break from alcohol. New Year is the natural time to take stock of our health and make a fresh start. …

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