Newspaper article The Florida Times Union

New Kosher Test Kitchen Goes Live on Social Media; Bridges Gap between a Home and a Professional Kitchen

Newspaper article The Florida Times Union

New Kosher Test Kitchen Goes Live on Social Media; Bridges Gap between a Home and a Professional Kitchen

Article excerpt

Byline: Ann Friedman

When Jamie Geller, owner of Kosher Network International, opened the company headquarters in Jacksonville in September, it marked the third office for the integrated multi-media, merchandising and marketing company.

"It's a nice, central location and people can get here easily from across the country," she said of Jacksonville. "It's also important to be in other places in America other than Los Angeles and New York."

Geller, the author of several cookbooks including "Quick & Kosher - Recipes from the Bride Who Knew Nothing," created the Joy of Kosher magazine and website, which boasts more than 8,000 kosher recipes and 500,000 visitors every month.

The company also has a presence on nearly every social media channel, including Facebook.

On June 14, the company unveiled a new test kitchen inside its headquarters on San Jose Place to give Geller and culinary director Laura Frankel the ability to live broadcast what they're cooking on social media.

"The kitchen will be my laboratory," Frankel said. "It gives me freedom to experiment and play."

Frankel added that the nearly 150-square-foot kitchen has two sinks and two ovens in order to follow religious laws, which dictate total separation of meat and dairy.

"It bridges the gap between a home and professional kitchen," she said. "It looks like you're in someone's home."

To outfit the kitchen, Kosher Network International partnered with several Northeast Florida-based businesses, including home decor boutique Vintage Arts on San Jose Boulevard.

Co-owner Jan Lindahl is also a remodeling contractor and hand built the kitchen cabinets.

Holly Donohoe, Lindahl's wife and fellow co-owner of Vintage Arts, teamed up with Victoria McCartney of Free Spirit Designs to style the space with vintage pieces, reclaimed wood and local products. …

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