Newspaper article The Journal (Newcastle, England)

Avid Technology Takes Aim at Robotics Industry; INVESTMENT

Newspaper article The Journal (Newcastle, England)

Avid Technology Takes Aim at Robotics Industry; INVESTMENT

Article excerpt

Byline: coreena ford

CRAMLINGTON tech firm Avid Technology Limited has invested more than PS1m into expanding its capabilities as it looks to diversify into robotics and new power generation industries.

The company, which designs and makes systems for the electric and hybrid vehicle industry, has ploughed funds into manufacturing facilities and test equipment as it prepares to ramp up production of automotive electronics and powertrain technology.

The new additions also give the company the capability to diversify into the robotics and power generation industries.

Ryan Maughan, managing director of Avid Technology Group Ltd, said: "Our strategy is to increase turnover to PS50m in the next three to five years as a specialist supplier of technology for electric vehicles, robotics and industrial electronics by growing our presence in the field of systems electrification.

"We aim to achieve this through new investment in three key areas of the business, the supply of electrified powertrain systems to heavy duty and high performance vehicles, the supply of fuel saving technology to the marine and power generation markets, and the introduction of a full design, test and manufacturing service for control electronics and motor systems for robotics and industrial equipment."

Avid's core expertise is the design of power electronics and motors used in electric and hybrid vehicle powertrain systems, such as pumps, fans and more recently propulsion.

The company's knowledge and pioneering technology is used by manufacturers of heavy duty and high performance electric, hybrid and fuel cell vehicle powertrains for efficient thermal management, lubrication and drive systems. …

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