Newspaper article The Journal (Newcastle, England)

Spreading the Word That Bald Is Beautiful

Newspaper article The Journal (Newcastle, England)

Spreading the Word That Bald Is Beautiful

Article excerpt

Byline: LISA HUTCHINSON Reporter

ALOPECIA sufferer Elisha Appleby says bald is beautiful and is wanting to round up another 12 girls who have lost their hair to help model a range of fun wigs.

Last month we told how schoolgirl Elisha's confidence was knocked when her hair started to fall out.

So distraught, she hid herself in her bedroom and eventually shaved off her hair in a brave bid to cope before posting it on Facebook to raise awareness. But now the pretty 15-year-old has regained her self-esteem after being chosen as the new face for a North East wig company, which is planning to launch a line of high grade synthetic wigs geared towards others suffering from alopecia.

And now Elisha is wanting to pass a little of her new found confidence onto others as she drums up a team who have similar stories as her to join in a photoshoot and help promote the new hair pieces.

"Bald is beautiful and I want everyone to know it," said Elisha, of Hylton Castle, Sunderland.

Elisha's story started on her last birthday when she noticed clumps of hair coming out of her head.

Embarrassed by the prospect of life without her locks, she couldn't look forward to the future.

Medics believe it was brought on due to stress as she suffers severe nose bleeds.

But Jolene Casey, who owns Pdollpalace - an online wig and hair piece company based in Sunderland - came to the rescue after seeing her head shave on Facebook and the pair have teamed up for an exciting adventure.

Her journey then gave Jolene the idea to launch a line called Elisha's Wigs in collaboration with Pdollpalace.

Elisha, a pupil at Castle View Academy, added: "Me and Jolene are looking for 12 other girls, anyone suffering from hair loss to model the wigs.

"They can be any age, size, anyone who has suffered hair loss through alopecia, cancer, chemotherapy or hair loss after pregnancy. …

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