Newspaper article The Florida Times Union

The Benefits of 'Managing Upside Down' Can Be Many

Newspaper article The Florida Times Union

The Benefits of 'Managing Upside Down' Can Be Many

Article excerpt

Want to be a good company?

That may depend on your definition of good.

Does it mean hefty profits at the end of each quarter? Or happy, productive employees? Or environmentally sensitive products?

Or can it be all three?

Tom Chappell, co-founder of Tom's of Maine, tells us that it not only can, but should be all three.

He calls it building value with values.

Before you dismiss this concept as something developed by a Harvard Divinity School graduate, consider that it's also written by the chief executive of a thriving $30 million company in the fiercely competitive world of personal care products.

"Business is definitely about making money. But it is not 'only' about making money."

Taking that business philosophy and turning it into reality takes work, however. In training his managers, Chappell came up with a seven-step program to help what he calls "managing upside down." The program is now written down in a book by Chappell titledManaging Upside Down: The Seven Intentions of Values-Centered Leadership (William Morrow and Co. …

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