Newspaper article THE JOURNAL RECORD

Norman, Okla., Businessmen to Launch Real Estate Web Sites Using Smart-Phone Technology

Newspaper article THE JOURNAL RECORD

Norman, Okla., Businessmen to Launch Real Estate Web Sites Using Smart-Phone Technology

Article excerpt

A group of Norman businessmen will launch a Web-based business this month that will allow users to peruse residential rentals.

RentOK.com is the latest Oklahoma real estate business to post its listings online and on Internet-equipped handheld phones.

The company will compete with national sites like Rent.com and Rentals.com that also allow landlords to reach potential tenants online.

Randall Agee, a partner in RentOK, has been a Web designer and programmer for the University of Oklahoma Foundation since 2003. He now works for the foundation part time as a consultant and is working to launch the real estate site and a free search tool from Apple Inc.'s App Store for the iPhone.

Agee plans to offer the service statewide from his Norman office.

"There wasn't a good local player for this type of Web site," he said. "I decided to build a Web site for strictly rental properties."

The service is free for people searching for a property. Landlords and owners can post their properties for $10 per month for a basic listing and $35 per month for a more prominently displayed featured listing.

"We'll market the premium properties a little bit more," Agee said. "We'll stick them on craigslist and other networking Web sites."

Rent.com, an eBay company, offers free listings and landlords are charged $15 for every new renter who contacts them. Rentals.com offers listings from $49 to $99 for 30 days.

RentOK will also generate income by offering ZIP code-specific advertising. Ads are $20 per month and each ZIP code will be limited to 10 ads.

But Agee is banking on people using their iPhones. …

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