Newspaper article THE JOURNAL RECORD

Commentary: Arts Management: Factoring Intelligence, Knowledge and Creativity into Growth

Newspaper article THE JOURNAL RECORD

Commentary: Arts Management: Factoring Intelligence, Knowledge and Creativity into Growth

Article excerpt

This past weekend, Oklahoma State University's basketball team made it to the Final Four. It was a heart-stopping game that either team could have won. With seconds left to play, and a two-point lead, Oklahoma State prevailed. Eddie Sutton will return to the coveted Final Four playoffs in San Antonio with a shot at the national championship.

At the beginning of the season, very few would have predicted that this team would be in the enviable position it now finds itself. And that's one of the reasons we will all be pulling for them this weekend. Once again Oklahoma will be thrust into the sports spotlight, giving the nation an opportunity to applaud our competitive advantage.

Oklahoma has earned a well-deserved image as a sports powerhouse. Understandably that image helps drive important parts of our economy. But, according to Richard Florida, H. John Heinz professor of Regional Economic Development, Carnegie Mellon University, this is just one aspect of human creativity.

Human creativity is the ultimate economic resource, and includes scientists, engineers, artists, musicians, designers and knowledge- based professionals, whom he collectively calls the creative class.

Next week, we will all have the opportunity to hear more as Florida will be the keynote speaker for the DaVinci Institute's Scholars awards at 6 p.m. Tuesday at the Oklahoma City Marriott Northwest. The following day, April 7, Florida will join Kathryn Taylor, Oklahoma secretary of commerce, at the Westin Hotel as the luncheon speakers during the city's Leadership Education and Arts Development Conference, or LEAD. On April 8, the LEAD conference will be at the Doubletree Hotel in Tulsa. For reservations to the DaVinci Institute's Scholars awards, please call (405) 974-3782. For reservations to the LEAD conference and luncheon, please call (405) 236-8133, Ext. 205.

Burns Hargis, vice chairman, Bank of Oklahoma and current chair of the Greater Oklahoma City Chamber of Commerce, will introduce Florida on Wednesday. The chamber is working with consultants and volunteers in the community to gather information about our region's human capital.

Richard Florida contends the ability to come up with new ideas and better ways of doing things is ultimately what raises productivity and thus living standards. …

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