Newspaper article St Louis Post-Dispatch (MO)

Publicity from Clinton's Visit Outweighs Price Tag, Siu Says

Newspaper article St Louis Post-Dispatch (MO)

Publicity from Clinton's Visit Outweighs Price Tag, Siu Says

Article excerpt

Southern Illinois University spent more than $67,000 to bring President Bill Clinton to speak at its Carbondale campus in September. And that was a bargain, SIU Chancellor Ted Sanders says.

"We could not have gone out and purchased the kind of publicity and marketing we got out of (the president's visit) for that price," Sanders said at a news conference at SIU's Edwardsville campus last week.

He noted that Clinton's speech on student financial aid programs and the president's meeting with some students at the Carbondale campus on Sept. 11 were both broadcast and written about nationally.

"We got far more out of that exposure than we put into it," Sanders said.

Besides, Sanders asked rhetorically, when the President of the United States wants to visit, who would tell him no?

Clinton's visit was arranged by U.S. Sen. Paul Simon, D-Ill., and various SIU officials.

Most of SIU's costs for the presidential trip involved setting up a stage and paying workers overtime to prepare for the visit and to help control the crowd, Sanders said. …

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