Newspaper article St Louis Post-Dispatch (MO)

He Never Ceases to Amaze in 30 Years of Mind Work, Kreskin Has Built Quite a Name for Himself

Newspaper article St Louis Post-Dispatch (MO)

He Never Ceases to Amaze in 30 Years of Mind Work, Kreskin Has Built Quite a Name for Himself

Article excerpt

There are phrases that seep into the popular culture, take root and over time become standard vernacular. "In like Flynn," "Keep on truckin" and "Where's the beef?"--were trendy pretenders. Forget 'em if you haven't already. Within the year, look for the weeping "I love you man" to fade into oblivion.

With more than three decades of staying power, the rhetorical "What am I? Kreskin?" has earned a spot in the colloquial pantheon, knocking out previous stalwart "What am I? A mindreader?"

Who would've predicted such a happening?

"It really is amazing," says Kreskin, the man who sometimes uses that adjective as a first name.

"A recent story on me tracked how my name has become a standard phrase, how it's used in most comedy acts and on most television shows," he says from his New Jersey home in a recent phone interview. "I guess most people dream about name recognition, but this really has been incredible."

The performer brings his mental acrobatics and showmanship to town Sunday for "Laughing Matters," the annual benefit for The Wellness Community of Greater St. Louis, a no-cost support group for cancer patients and their families. With such a handle on the power of the mind (a psychology degree from Seton Hall complements his theatrics), Kreskin naturally expresses admiration for the efforts of The Wellness Community.

"They are quite an inspiration" Kreskin says in such a warm and friendly tone that the effect is, well, hypnotic. "I've dealt with the mind and its abilities all of my life, and I realize how important mental condition is in relation to bodily health. I really do believe that life can be extended through attitude."

Even Kreskin himself isn't always up to the task of being Kreskin.

"I just got back into town and there was a mix-up about getting my car to me," he recalled. "I stood at the airport in 16-degree weather for nearly an hour, dangerously close to getting frostbite, all because they put my car in the wrong lot. …

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