Newspaper article The Christian Science Monitor

Is Apple's Board Getting Impatient with Tim Cook?

Newspaper article The Christian Science Monitor

Is Apple's Board Getting Impatient with Tim Cook?

Article excerpt

Apple's board is allegedly putting pressure on CEO Tim Cook to crank up the pace of innovation.

According to a new report from Charlie Gasparino at Fox Business Network, there is "concern" on the board that Apple is lagging on the hardware front - concern that has manifested itself as "pressure on Tim Cook to do something fast." Some caveats: Mr. Gasparino cites only anonymous sources inside Apple, and no one at the Cupertino company is commenting on the rumors publicly.

Still, we buy that there might be some grumbling in the halls of Apple HQ. Here's why: Although Apple effectively set the pace for the entire smart-phone industry with the original iPhone, and although the company is basically responsible for kickstarting the current tablet craze, we haven't seen a whole lot of groundbreaking products out of Apple recently. (The iPad Mini doesn't count.)

Ironically, in this way, Apple is a victim of its own success: Bust the paradigm with a couple of amazing products, and everyone's going to want you to keep innovating every year, forever. …

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