Newspaper article Pittsburgh Post-Gazette (Pittsburgh, PA)

40 Years of Service Wqed Provides Pittsburgh with a Window on the Arts

Newspaper article Pittsburgh Post-Gazette (Pittsburgh, PA)

40 Years of Service Wqed Provides Pittsburgh with a Window on the Arts

Article excerpt

WQED Honorary Board Chair Leland Hazard spoke these words by Goethe as WQED-FM signed on for the first time at noon on Jan. 25, 1973:

Men are so inclined to content themselves with what is commonest; the spirit and the senses so easily grow dead to the impressions of the beautiful and perfect, that everyone should study, by all methods, to nourish in mind the faculty of feeling these things ... for this reason, one ought every day at least, to hear a little song, read a good poem, see a fine picture and, if it were possible, to speak a few reasonable words.

"Ladies and gentlemen, such is the purpose of WQED-FM."

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The nourishment of the mind and reasonable words (and music) has been the standard for WQED-FM for 40 years now. This year, we begin our fifth decade with the same mission -- to celebrate classical music and the local arts and culture scene -- and the same high- quality programming. Only non-commercial radio can make that claim.

As we mark this milestone, it is a good time to reflect on what WQED-FM has brought to the community, and how the community will determine the station's future.

WQED-FM, as well as the other two non-commercial radio stations in Pittsburgh, is different. It lifts us with classical music, the arts, the spoken word and reason. It is a convener, promoter and distributor of the arts. It is far from the cookie-cutter format of so many radio stations. It is not strident talk radio and it doesn't chase ratings to sell commercials.

WQED-FM is owned by the community that supports it, not some far- off corporation that collects advertising profit. WQED-FM does not sell advertising, but relies on the financial contributions of its listeners to keep it on the air. Its non-commercial status has enabled the station to provide programming free of commercial influence. …

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