Newspaper article International New York Times

De Grisogono Puts Style into the New Retro

Newspaper article International New York Times

De Grisogono Puts Style into the New Retro

Article excerpt

The rectangular timepiece is something like a '60s alarm clock made for the wrist of James Bond or Cary Grant.

Think "The Thomas Crown Affair" (the first one, with Steve McQueen) or Yves Montand or Alain Delon strolling through a Marbella Club room. The playboys of the 1950s and '60s didn't let humdrum reality get in their way when it came to exuding sophistication and sex appeal.

A few new watches reflect that attitude: European and elegant, with a chic simplicity evocative of a time before house music and watches the size of buses became the favorites of the international man.

One of these lounge watches is the New Retro by De Grisogono, a rectangular timepiece, something like a '60s alarm clock made for the wrist of James Bond or Cary Grant.

It comes in five versions with various colors, including one with an off-white face, bold numbering in black and simple gold hands -- the sort of watch an eternally tuxedo-clad gentleman (does he still exist? …

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