Newspaper article Manchester Evening News

HATS FIRM SURGES A-HEAD ; Celebrities and Sporting Superstars Are Going for Salford-Based Company's Baseball Caps in a Big Way

Newspaper article Manchester Evening News

HATS FIRM SURGES A-HEAD ; Celebrities and Sporting Superstars Are Going for Salford-Based Company's Baseball Caps in a Big Way

Article excerpt

IT has become the musthave headwear item that's been fashioned by City and United stars alike.

And despite being created just two months ago, the Salford-based La Vida Apparel brand already boasts Reds defender Marcus Rojo and City's star signing Raheem Sterling as fans.

Started by Soki Rehmen, from Salford Quays, a tour of the company's Instagram offers a raft of sporting superstars and celebrities wearing the firm's range of snapback baseball caps.

Speaking to the M.E.N.

about how surreal it was to see his designs being sported by some of his heroes Soki, 23, said: "La Vida hasn't been going long so it is incredible to see how much it has taken off. I sent a few of the hats to various footballers and celebrities and everyone loved them - we have had orders from Marcus Rojo and Raheem Sterling already, as well as celebrities up and down the country.

"To see so many famous people and people I admire wearing my products has been surreal but amazing. …

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