Newspaper article Charleston Gazette Mail

A Look at Four Holiday Shopping Season Trends

Newspaper article Charleston Gazette Mail

A Look at Four Holiday Shopping Season Trends

Article excerpt

NEW YORK - As the 2016 holiday shopping season kicks off, the trends to watch for include some that are a bit wacky. Hot toys: This year's "it toy: Hatchimals. When a child strokes the egg, it starts to hatch into a stuffed bird-like creature. The child's interaction with the pet trains it to play games and repeat words. Made by Spin Master, they run $59.99.

"If you have to pick one toy this year, this is it, said Jim Silver, editor-in-chief of, an online toy review site. "It's the whole excitement of the hatching process. And he says children can nurture the toy.

Other hot toys, he says: playthings related to PJ Masks, an animated preschool television series as well as new toys related to Nickelodeon's series "Paw Patrol. He also cites Moose Toys' Shopkins collectibles like the Chef Club playset. And there's a slew of merchandise related to the new "Star Wars movie. For grown-ups, a top item is the Nintendo NES Classic, priced at $60. But it's selling for four times as much on sites like eBay.

The U.S. toy business, which had a strong holiday season last year, is on track for another good one. U.S. toy sales are expected to increase 6.5 percent for 2016, with sales up 6 percent from January through September, according to the market research firm NPD Group Inc.

Tacky Christmas sweaters: There's not much sizzle in the overall clothing market. But one bright spot is tacky holiday sweaters. The trend - often ironic - has been growing for a while, but some stores think it's going to resonate with shoppers even more this year after a contentious presidential race.

"Everyone's looking for some comic relief, said Marshal Cohen, chief industry analyst at NPD.

Wal-Mart Stores Inc. has increased its selection of ugly holiday sweaters, which feature motifs like Santas and holiday trees, and the fad has spread to vests and sweater dresses. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed


An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.