Newspaper article THE JOURNAL RECORD

Audiotronics Plans International Expansion in '94

Newspaper article THE JOURNAL RECORD

Audiotronics Plans International Expansion in '94

Article excerpt

Journal Record Staff Reporter

What started in Oklahoma City less than five years ago with two employees now is a major division of Fred Jones Industries with nearly 260 employees in five cities.

Plans are on the drawing boards for international expansion in 1994, plans which also could include a manufacturing segment, according to Bob Terrell, president of Fred Jones Enterprises Inc. and chairman of Audiotronics Inc.

Those plans include opening two shops "in the United States and one shop in Mexico," to provide warranty service for vehicular electronics and audio systems.

If a shop is opened in Mexico, it probably will mean more work for Oklahoma City's Audiotronics operation, Terrell said.

"What we're looking at is doing the same type of work there (Mexico City) as we do in Oklahoma City, Tulsa and Memphis," he said. "That is, we do warranty work for vehicle dealers. If we have the test equipment there, we'll do most of it there but some of the work will come here.

"But if there is only a low volume of work, we'll keep the test equipment here and do all the work in Oklahoma City."

Terrell did not say where the other two new locations are planned in the United States.

Fred Jones Enterprises sprang from a small operation employing Terrell and Cara Belcher in 1989. Today, the division has two subsidiaries, Audiotronics and Zener Electronics Inc.

Belcher is president of Audiotronics.

Zener has 225 employees in Houston and San Antonio while Audiotronics has 33 employees in three cities.

"What's good about this for Oklahoma City is that the headquarters is here. We have our quality engineers here and our accounting functions are here," he said. "As we grow in other states, we'll have to grow here along with them."

Both Audiotronics and Zener Electronics sell, service and install cellular telephones, audio and security systems for all types of dealers. Zener also does work on speedometers and instrument clusters.

"We do what the customer wants us to do," he said. …

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