Newspaper article THE JOURNAL RECORD

Nelson Sees Rising Deman for TQM

Newspaper article THE JOURNAL RECORD

Nelson Sees Rising Deman for TQM

Article excerpt

It has become almost faddish for institutions of business instruction and instructors that reach businesses to offer "Total Quality Management" courses.

Some of those institutions have treated the concept as a fad, jumped in with courses and seminars, then abandoned it almost as quickly.

The concept was not accepted quickly by American business and industry, but now that it is catching on it is unlikely to go out of style. American business was reluctant to give up its good old dictatorial ways until it could no longer ignore the success Japanese business and industry had enjoyed with the new management system.

One who got in early teaching the concept on the Oklahoma scene and is still there even after the program has faded from the curriculum of some schools, is Dr. William Nelson, director of the Oklahoma State University-Oklahoma City Center for Organizational Improvement, and members of his department.

"I think we are the leaders in Total Quality Management courses in Oklahoma. We started a quality management program eight years ago," Nelson said.

That was long before the present Center for Organizational Improvement, through which he and his staff operate, was founded.

Dates on Nelson's office calendar are marked throughout the year for seminars and special courses to help business people deal with changing times and make management improvements. That calendar shows no sign of any respite in the effort to encourage businesses to work on Total Quality Management.

"There certainly hasn't been any lessening of demand for our quality training programs. The demand keeps growing for it," Nelson said.

Next dates on that calendar are Tuesday and Wednesday, which are blocked off for "Quality Leadership Symposium."

Booked to give the keynote presentation for that seminar after it is opened at 1 p.m. Tuesday is Robert A. Moawad, chairman and chief executive officer of Edge Learning Institute with offices in Tacoma, Wash., and Tempe, Ariz.

Wednesday keynote speaker at 12:45 p.m. will be Dr. Bill Stroud, humorist and philosopher frequently dubbed American industry's psychotherapist.

One of his philosophies is: "Being a good manager is like being a good parent: You are supposed to be working yourself out of that job."

The Quality Leadership Symposium, in previous years, was called a Conference on Quality.

"There will be 21 presenters in our Quality Leadership Symposium. There will be 14 different breakout sessions. This is our major seminar of the year," Nelson said.

A special "Leadership Academy" is being planned for the fall for chief executive officers of companies. Executive officers will develop a Total Quality Management plan for their companies, which will be recorded on a computer disc. They will be able to take the disc program back to their companies for further development with their staffs, Nelson said. …

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