With Oklahoma's unemployment rate so low, finding qualified
personnel is extremely difficult. If your small business doesn't
work with a personnel service and conducts its own recruiting
searches, resume sifting and resume storage retrieval, you will be
interested in SmartSearch Online.
Like many owners of small, rapidly growing staffing services,
Sally Kernan of Information Technology Network in Redmond, Wash.,
Doug Toth of Professional Technical Recruiters in Boulder, Colo.,
receive resumes regularly. Lots of resumes. Efficient storage and
retrieval of exactly the right resume at the right time is
essential to their success.
Kernan, who places high-end engineers, programmers and other
consultants in the computer, software and telecommunications
industries, networked and researched resume management solutions
before starting IT Network in January 1998.
"It was important that I become as automated and as effective as
possible with the fewest possible people," says Kernan, who was her
company's sole employee at the start. "I needed a system that was
powerful, affordable and easy to use."
Toth, who also places engineers, programmers, technical support
staff and non-technical personnel, spent four years trying out
systems that didn't match his needs while his stacks of resumes
Since he and PTR's operations director, Jennifer Congdon, often work
fom separate offices, they needed a virtual office solution with
real-time accessibility to resumes that also would enable them to
perform resume searches at a client site using lap top computers and
a cellular modem.
"After all, if a resume is sitting on my desk and I'm at
Jennifer's office, it does me no good," says Toth. "As tight as the
job market is, you can lose a good candidate in two hours."
Both businesses found the solution they sought in SmartSearch
Online from Advanced Personnel Systems of Oceanside, Calif. The
product is a Web-based resume management system that enters, stores
and retrieves job-specific resumes for each individual company's
"Most recruiting software is full of canned job searches," says
Toth. "SmartSearch is 100 percent customizable. We can quickly
enter a complex string of custom search parameters, and also
exclusions, which are just as important. Our credibility is based on
sending our clients candidates who meet their criteria. Because we
can make APS software think the way we think when we're searching
resumes, we have a much higher hit rate."
Kernan likes the system's ability to print resumes with search
keywords highlighted in bold, and to save the resumes of candidates
who fit a specific job's criteria in a special online folder. She
then can send all qualified candidates a broadcast e-mail that
outlines the opportunity and asks them to call if they're
Kernan also uses the broadcast e-mail feature to inform candidates
upcoming seminars they might want to attend and to send holiday
"It's an easy way to communicate with a large audience and it
helps create and maintain relationships," she says. …