Newspaper article THE JOURNAL RECORD

CB Richard Ellis Joins Online Web Site

Newspaper article THE JOURNAL RECORD

CB Richard Ellis Joins Online Web Site

Article excerpt

CB Richard Ellis has become the first customer and charter member of propertyfirst.com, creator of the advanced online multiple listing service for the commercial real estate industry.

Through an exclusive agreement with the Alhambra, Calif., company, CB Richard Ellis will be able to offer its sales professionals and clients with the power to market their exclusive investment property listings worldwide via the Internet. All CB Richard Ellis branch offices, including Oklahoma City, will participate in listing properties on the Web site.

"With a leading position in the industry, doing business with all types of owners, investors and users, CB Richard Ellis absolutely believes that technology will radically transform the traditional business model of the commercial real estate industry," said Greg Vorwaller, president of the company's investment properties group.

As a result of the agreement, Vorwaller anticipates it will enable CB Richard Ellis to conduct transactions faster and more efficiently than in the past.

"The technology supplied by propertyfirst.com offers our clients a faster, more efficient way to market their properties far beyond the capabilities of other existing platforms," he added. "If we can expand the exposure of a client's property we believe that we can achieve higher prices and do so in a shorter period of time."

In addition to the availability of up-to-the-minute property listings, CB Richard Ellis' membership in propertyfirst.com offers the benefits of its unique Buyer's Database currently featuring the investment criteria for thousands of active investors throughout the United States.

"The support of CB Richard Ellis has played an integral role in launching propertyfirst.com," says John Stanfill, president and CEO of propertyfirst.com. "Having the world's largest commercial real estate services firm as a charter member helps us prove the value proposition of our revolutionary service to the commercial real estate industry and will allow us to build substantial momentum in the marketplace. …

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