Sonic Corp. has been recognized for its financial stability
through the past decade by Nation's Restaurant News.
"A study of the performance of 60 public restaurant companies
through the 1990s found that just six were able to beat the returns
that would have been generated by a portfolio tracking the Standard
& Poor's Index of 500 stocks," the restaurant industry magazine
Oklahoma City-based Sonic is one of the six. The study was
conducted by the Scottsdale, Ariz.-based Franchise Finance Corp. of
America. The other companies that also faired well were Starbucks,
McDonald's, Outback Steakhouse, Applebee's International and Wendy's
The magazine also cited Sonic as one of three restaurants that
showed a winning performance against the S&P 500 beyond the first
two years following its initial public offering. The other two were
Starbucks and Outback.
"The company's performance is linked to its multi-layered growth
strategy," said Cliff Hudson, chairman and CEO for Sonic. "The
sources of our growth, including an expanding franchise base, higher
royalty rates and improved restaurant margins, continue to drive
Sonic has more than 2,000 drive-in restaurants in 27 states.
Precis hire Ackerman McQueen
Precis Smart Card Systems has retained the services of Ackerman
McQueen to direct the national public relations campaign for the
recently introduced Instacare Emergency Card.
Oklahoma City-based Ackerman McQueen is ranked in the top 2
percent of the nation's advertising agencies with annual billings of
more than $215 million and offices in Dallas, Washington and New
Ackerman McQueen will focus its resources on identifying key
media contacts and developing a national awareness campaign for the
Instacare program targeted to both potential clients and individual
The Instacare program is currently being test-marketed via direct
mail to more than 15,000 consumers in Oklahoma with subsequent plans
for a national roll-out. The Instacare card contains an embedded
integrated circuit that stores the member's medical information,
emergency contact and primary insurance provider information. In the
event of an emergency, participating paramedics will retrieve the
card and use a portable, hand-held reader to instantly access the
information stored on the card.
Senate confirms Cappy
Tulsa businessman Joseph E. Cappy has been confirmed by the state
Senate to serve as an Oklahoma State Regent for Higher Education.
Cappy was appointed earlier this year by Gov. Frank Keating to
finish the term of Stephen J. Jatras, who died in January. The term
expires in May 2005. As a state regent, Cappy is one of nine board
members who oversee the state system of higher education. Cappy is
chairman, chief executive officer and president of Tulsa-based
Dollar Thrifty Automotive Group. He has been in the automobile
industry for more than 20 years, previously working for American
Motors and Chrysler.
He also serves on the Board of Directors of the Tulsa Chamber of
Commerce and the Tulsa Area United Way.
Main Street honors
Don King, vice president of MidFirst Bank, has been awarded this
year's "Friend of Main Street" Award.
"Don's support of Main Street and the preservation movement in
Oklahoma is well known throughout the state," said Les Hall, state
coordinator of the Oklahoma Main Street Program. "Through his
leadership, MidFirst Bank made a $1 million low-interest loan pool
available for historic preservation in both commercial and
residential projects for rural and urban clients. …