A tourism marketing campaign touting events and attractions in
central Oklahoma's Frontier Country will place more than 2,000
television commercials in five major markets across a three-state
Frontier Country Marketing Association, a nonprofit organization
that promotes travel and tourism within the 12 central counties of
Oklahoma, will begin the campaign in April. The sixth annual
Frontier Country Trips on a Tankful campaign will blanket stations
in Oklahoma City, Tulsa, Amarillo, Sherman/Denison, Texas, and
Wichita, Kan., with 30-second commercials promoting central Oklahoma
Each commercial features a five-second intro and exit encouraging
viewers to pick up a free Trips on a Tankful coupon book featuring
discounts to events and attractions. The 20-second middle portion of
the commercial features various events, attractions, hotels and
restaurants in an effort highlight all there is to see and do in
central Oklahoma's Frontier Country.
Corporate sponsors of the 2001 Trips on a Tankful campaign are
Conoco with 377 in-state locations, and Oklahoma/North Texas Days
Inn properties with 38 locations and more than 2,600 rooms. The free
Trips on a Tankful coupon books will be available throughout the
campaign at all Conoco and Days Inn locations in Oklahoma.
Tony Krabel, director of regional marketing Days Inn Worldwide
Inc. says leisure travel accounts for 60 percent of overnight stays
at his properties.
Jennings leaving OCU
Oklahoma City University President Stephen G. Jennings is
resigning to become president of the University of Evansville in
The chairman of the school's board of trustees made the
"During the two and a half years that Dr. Jennings and I have
worked together, I have admired the way he has moved the university
forward," chairman Bill Shdeed said. "We are a better institution
for his being here, and he will leave OCU in a good position to
capitalize on the progress it has made."
The University of Evansville's board of trustees approved
Jennings' appointment Saturday morning. It will be the fourth
university where Jennings has been president.
The others are Simpson College in Indianola, Iowa, and The
College of the Ozarks in Point Lookout, Mo.
Oklahoma City University and the University of Evansville are
private, United Methodist institutions.
Jennings starts his new job June 1.
On the Internet
Internet usage by Oklahoma's colleges and universities is
increasing and could possibly cause problems for the state agencies
which use the same network.
Internet usage at college campuses across the nation is up and
much of that traffic has been devoted to downloading music files
from the controversial Web site Napster.
A court order issued last week shut down Napster, but not before
more than 2.2 million MP3 song files were shared among 12,909 users
during the site's final weekend.
That kind of traffic could pose problems for the state's network,
but none have been reported so far by OneNet, the division of the
Oklahoma State Regents for Higher Education responsible for
overseeing the state's network.
OneNet serves colleges, hospitals, libraries, state government
and a majority of Oklahoma's public schools.
State officials expressed concern last summer that OneNet might
buckle under the pressure of heavy Internet usage. The agency
doubled its broadband width in response to those concerns.
"Last summer was critical," said James Deaton, OneNet's chief
technology officer. "We maxed out, and were flatlining throughout
the day, and some evenings, last August."
Deaton said current access is not being threatened because most
of the heavy traffic occurs at night when usage by government
agencies, hospitals and libraries is down.
"We are seeing continued growth in numbers of people using
resources and the amount of resources those applications require,"
said Phil Moss, Associate Vice Chancellor of Academic Affairs. …