Newspaper article China Post

S.H.E's Selina and Her Dad Talk Up Klim for Seniors

Newspaper article China Post

S.H.E's Selina and Her Dad Talk Up Klim for Seniors

Article excerpt

(ProQuest: [...] denotes non-USASCII text omitted)

Pop star Selina ([...]) recently teamed up with her father, Mr. Jen ([...]), to promote Nestle's Klim Senior formula, which is tailored for older drinkers.

According to a National Development Council ([...]) statistics, Taiwan will become an old-age society by 2026, with a majority of the population aged over 50. The same survey also revealed that most retirees are interested in round-the-world travel - something that the Tourism Bureau found is made much more difficult due to health problems related to old age.

To help keep retirees spritely and capable of fulfilling their travel dreams, Nestle formulated multiple Klim Senior formulas to provide health benefits to older people with various health issues.

The company said it decided to invite S.H.E singer Selina and her father to endorse the product due to their positive public image. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.