Newspaper article China Post

S.H.E's Selina and Dad Talk Up Klim

Newspaper article China Post

S.H.E's Selina and Dad Talk Up Klim

Article excerpt

(ProQuest: [...] denotes non-USASCII text omitted)

TAIPEI, Taiwan -- Pop star Selina Jen ([...]) recently teamed up with her father, "Jen Pa" ([...]), to promote Nestle's Klim Senior formula, which is tailored for older drinkers.

The father-and-daughter team jointed Nestle Taiwan General Manager Adrian Ho ([...]) in an early celebration of the upcoming Mother's Day.

According to a National Development Council ([...]) statistics, Taiwan will become an aged society by 2026, with a majority of the population over 50. The same survey also revealed that most retirees are interested in round-the-world travel - something that the Tourism Bureau found is made much more difficult due to health problems related to old age.

To help keep retirees sprightly and capable of fulfilling their travel dreams, Nestle formulated multiple Klim Senior formulas to provide health benefits to older people with various health issues. …

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