Newspaper article Manchester Evening News

New Plan to Keep People in the Swim

Newspaper article Manchester Evening News

New Plan to Keep People in the Swim

Article excerpt

THREE swimming 'missionaries' to get unfit and overweight people back into the pool have been appointed.

Salford council has employed the trio, each on a 12-month salary, to take the message about the benefits of swimming to local communities and schools.

The new posts will be financed using part of a £211,000 Lottery grant - and aims to save lives.

Government figures show almost a third of adults in the town are obese and almost a quarter of children leaving primary schools - well above the national average.

We want exactly how help and to swim Garry The motivators are part of a new campaign, called 'Swim Your Way,' highlighting the variety of swimming sessions available across Salford.

Garry Bateman, head of sport and leisure at Salford Community Leisure, said: "We understand there are certain barriers to swimming, from financial issues through to body confidence and cultural considerations, and these are just some of the reasons why more people do not swim.

"We want to find out exactly how we can help and inspire people to swim more regularly."

The money has been awarded to Salford Community Leisure, which runs swimming pools and sports centres in the city, by Sport England. …

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