Newspaper article The Canadian Press

Alberta Spending Millions to Promote Trans Mountain Oil Pipeline Expansion

Newspaper article The Canadian Press

Alberta Spending Millions to Promote Trans Mountain Oil Pipeline Expansion

Article excerpt

Alberta spends millions on campaign to promote pipeline

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EDMONTON - The Alberta government is spending $23.4 million to convince Canadians why a major oil pipeline project is needed.

The marketing campaign, Keep Canada Working, is aimed at getting people to support the Trans Mountain pipeline expansion.

The project would triple the amount of oil that flows from Alberta to the B.C. coast for export and increase its value.

The message is that Trans Mountain would boost Canada's economy and support jobs across the country.

The money is for television, radio, newspaper, internet and billboard ads.

Premier Rachel Notley says the campaign is money well spent.

"It is a win to make sure that more Canadians understand it (Trans Mountain) better than maybe they did a few years ago," Notley said Thursday. …

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