Hairstyles and Fashion: A Hairdresser's History of Paris, 1910-1920

By Steven Zdatny | Go to book overview

1
1910

January 7, 1910: Decline of the Turban Headdress in Paris

[Occupying through his many Trade and literary connections a unique position for the acquirement of early and authentic inforrmtion, our Paris correspondent supplies details in the following article of what the fashion in hairdressing is likely to be during the coving Spring. He also contributes an interesting survey of the events and causes which eventuated in the ‘turban craze,’ which, however, he says, is fast subsiding in the best circles of the French capital.]

It will, I imagine, be generally conceded that Marcel waving constitutes for the ladies' hairdresser a great Trade improvement–an excellent means of enhancing the appearance of the human hair and of the feminine headdress. From the point of view of the public, Marcel waving is indisputably an important element in the ladies' toilet. Consequently, it will not–it cannot disappear. But its great popularity, which was described, and not without reason, as bordering almost on a craze, undoubtedly diminished during the year 1909. We who have followed its history know how tenacious has been its hold, how remunerative it has been to the Trade, and what truly artistic headdresses it has made possible during its long reign.

Having recounted at length how this unprecedented demand originated, 1 I may now appropriately relate the reasons for its almost equally sudden decline. The Circumstances form quite an interesting story.


The Decline of Marcel Waving

We have in Paris an important daily newspaper, the proprietor of which, M. Pierre letellier, is very rich. He married a young lady of rare beauty. Mne. letellier, in fact, has the reputation of being the handsomest woman in Paris. She is also one of the most elegant, for she possesses splendid taste as well as ample means. Consequently, she is much sought after, much talked about, and to a large extent imitated; that is to say, in common with one or two

____________________
1
In Emle Img, Iraite corplet et illustre ce l'cndilatian, serialized as ‘A Ccrrplete Treatise on Hair Waving,’ in the Hairdressers' Wsekly Journal Supplavent.

-35-

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Hairstyles and Fashion: A Hairdresser's History of Paris, 1910-1920
Table of contents

Table of contents

  • Title Page *
  • Contents *
  • Acknowledgements vii
  • Introduction 1
  • 1 - 1910 35
  • 2 - 1911 54
  • 3 - 1912 67
  • 4 - 1913 81
  • 5 - 1914 95
  • 6 - 1915 109
  • 7 - 1916 118
  • 8 - 1917 133
  • 9 - 1918 148
  • 10 - 1919 163
  • 11 - 1920 180
  • Index 197
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