PLANT YOUR VINEYARDS! BEGIN NOW!
IN THE MID-1850S FREDERICK MACONDRAY BUILT A SMALL GLASSenclosed grapery behind his new San Francisco home at Stockton and Washington Streets. There he began propagating his vines as he had done in New England, but without the added heat for forcing. The city's very cool summers and intrusive summer fog convinced him that he would never ripen grapes in open culture there. (People are still trying, with poor results.)
Later he expanded his horticultural operations, which were by no means confined to viticulture. He bought land in San Mateo County, south of the city, and there built up his beautiful 260-acre Baywood estate, where he created what the Alta California termed “the finest grapery in the state. ” 1
In 1855 Macondray's friend James Warren began a campaign in his California Farmer newspaper to promote viticulture and winegrowing in Northern California. “Cultivators of California! Plant your vineyards! Begin now! No better investment can be made. ” 2 To promote the kind of systematic and intelligent agriculture that Warren had known in New England, he helped local growers and breeders organize regional and county fairs, where prizes were awarded in a broad range of categories. Eventually they organized a series of districts whose competitions led up to the State Fair, which in the early years