Planting Nature: Trees and the Manipulation of Environmental Stewardship in America

By Shaul E. Cohen | Go to book overview

FOUR
American Forests

PLANTING THE FUTURE

You don't survive in this town by being partisan.

Deborah Gangloff, American Forests

In 1972, the National Arbor Day Foundation celebrated the centennial of Arbor Day, and American Forests launched a new tree planting program. At the time, American Forests was approaching its own centennial and was, in many respects, a moribund organization suffering from low membership and a lack of clear purpose. That year, at its National Tree Planting Conference held in New Orleans, American Forests announced the new Trees for America (soon changed to Tree Time USA) program, designed to motivate the public and generate support for the organization across “the widest possible cross section of people, interests and organizations. ” 1

Tree Time USA was intended to be a decade-long project for American Forests, and the plan included rejuvenating Arbor Day, working with state foresters to develop programs at the state and municipal level, advocating legislation to support tree planting, developing educational materials for

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Planting Nature: Trees and the Manipulation of Environmental Stewardship in America
Table of contents

Table of contents

  • Title Page *
  • Contents viii
  • Acknowledgments xi
  • One - Taking Control of Nature 1
  • Two - Planting Patriotism, Cultivating Institutions 26
  • Three - The National Arbor Day Foundation 48
  • Four - American Forests 68
  • Five - Uncle Sam Plants for You 99
  • Six - The Greatest Good 126
  • Seven - Celebritrees 152
  • Notes 169
  • Bibliography 191
  • Index 201
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