Entrepreneurship: The Way Ahead

By Harold P. Welsch | Go to book overview

Chapter 11

Rodney C. Shrader
University of Illinois at Chicago

Gerald E. Hills
University of Illinois at Chicago

G.T. Lumpkin
University of Illinois at Chicago


ELECTRONIC COMMERCE: CURRENT UNDERSTANDING AND UNANSWERED QUESTIONS

Introduction: historical perspective

THIS CHAPTER PROVIDES A detailed overview of the current e-commerce literature and points out unanswered questions that would be particularly interesting to academics and helpful to entrepreneurs wanting to engage in e-commerce.

In the latter half of the 1990s, the business press hyped electronic commerce, conducting business transactions electronically via the Internet, as the "New Economy." This hype gave birth to weekly and monthly magazines devoted exclusively to electronic commerce (e-commerce). At that time one such publication, Business 2.0, published issues exceeding 600 pages. Countless articles by new-found "experts" discussed how the Internet would revolutionize the way business was conducted in every industrial sector. Businesses of every type were admonished to "get wired" or risk losing their competitive advantages. Businesses were categorized as "winners" or "losers" on the basis of

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