is to come. It is a basic tenet of all good communication that one starts by presenting an audience with some orientation material, an outline of the whole, before beginning to discuss the parts. Only in documents that aim at presenting a chronological account is it preferable to depart from an order of importance such as we have described; and even in such documents, it is probably best to start with some orienting information explaining why the historical account is being given.
We would boil down the advice in this Chapter to two main points. First, choose an order for your information which works from main points downwards to details, and not the other way. Second, always be flexible in your choice of organization and lay-out. Resist the temptation to categorise each writing task, and then to squeeze and distort the information into a recognized and stereotyped format. Choose your path through the facts you have to communicate with a careful eye on the readers' convenience. Each task requires an individual structure.