Human Factors in Consumer Products

By Neville Stanton | Go to book overview

CHAPTER THIRTEEN

Development of comprehensible warning symbols for use on child-care products

MONICA TROMMELEN1 and HARM J.ZWAGA2

1Faculty of Social Sciences, Leiden University, The Netherlands

2Faculty of Social Sciences, Utrecht University, The Netherlands


13.1 Introduction

13.1.1 Background

The research discussed in this chapter has been initiated to support the work of Project Group 5 (PG5) of the European Committee for standardization (CEN/ TC252/WG6/PG5) and is fully reported by Akerboom et al (1995). The aim of PG5 is the harmonisation in Europe of product information for child-care products. Studies previously conducted to support the work of PG5 were aimed at product information in general and at the development and evaluation of comprehensible warning sentences (Hagenaar and Trommelen, 1992; Trommelen, 1994, 1995). Here, we discuss the work for PG5 on the systematic development and testing of warning symbols for child-care products.


13.1.2 Warnings

Effective warnings should result in safe behaviour, leading to a reduction in the number of accidents. Unfortunately the response rate to warnings is usually low. Research shows that many either do not notice warnings, fail to read them, or do not comply with them (e.g. Dorris and Purswell, 1978; Friedmann, 1988, Otsubo, 1988). The question is how to raise the impact of warnings.

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