3.1 Volume of affiliate production: 25% trade costs 78 |
3.2 Change in affiliate production, country i plants in country j: 25% trade costs minus 5% trade costs in both directions 80 |
4.1 Diagrammatic solution of the entry strategy under uncertainty 97 |
4.2 Strategy for information gathering 100 |
4.3 Comparison of decision trees with and without research 101 |
4.4 Decision tree for integrated research/waiting/switching problem 105 |
4.5 Diagrammatic solution of an entry problem encompassing research, deferment, and switching 107 |
4.6 Schematic representation of a simple international business system 110 |
6.1 A classification of the international economics perspectives on location advantage 152 |
6.2 New perspectives on location advantages 156 |
6.3 The sustainability of sticky places 165 |
6.4 Firm (or business) level sources of international competitive advantage 168 |
11.1 Illustrative implications for business strategy of the WTO regime 302 |
12.1 The strategic analysis process 319 |
12.2 International strategy issues 320 |
12.3 Mapping of international strategy issues and the strategic analysis process 321 |
12.4 The pyramid of international competitive advantage 327 |
13.1 Evolutionary model of MNE organization (a) 352 |
13.2 Evolutionary model of MNE organization (b) 353 |
13.3 Evolutionary model of the 1980s: the transnational 359 |
13.4 Bartlett and Ghoshal's models of MNE organization 361 |
13.5 MNE organizational structures: international division organization 371 |
13.6 MNE organizational structures: area (or geographic) organization 372 |
13.7 MNE organizational structures: global product organization 373 |
13.8 MNE organizational structures: global functional organization 373 |
-xiii-