Economy of coordination calls for a division of labour in information processing, and this in turn calls for cooperative behaviour of a social nature. It is rational to adapt the rules governing social behaviour to the long-term features of the environment within which decisions have to be made. The environment differs between locations, and it is therefore to be expected that there will be differences between locations in the kinds of rules that are used. In other words, social interactions will follow different rules in different places.
It is not expected that everyone will agree with these recommendations. But the onus is on those who disagree to set out their own agenda with a similar degree of analytical rigour, and to demonstrate that their favoured approach can deliver practical results. Talking about 'strategy' or 'complexity' in nonspecific ways may be adequate for consultancy assignments, or for teaching certain types of courses, but it is not an adequate response to the research challenges that currently face IB.
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