The Oxford Handbook of International Business

By Alan M. Rugman; Thomas L. Brewer | Go to book overview

Chapter 27 Methodological Contributions in International Business and the Direction of Academic Research Activity

Bruce Kogut

It is one of the best-kept secrets of research that a methodological contribution is the most powerful engine for the replication and diffusion of an idea. Radical organizational innovations are far more influential than technological ones for the same reasons. Because they serve as complements to a wide array

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