demography has seized this opportunity for the comparative study across countries. These efforts should be embraced and endorsed in international business. After all, an origin of this approach is the Vernon research program that is surely the historical domain of the field of international business. We should look with caution at contributions that fail to utilize existing or create well-defined research methodologies that permit researchers, especially doctoral students, to acquire the broad skills to influence the future direction of academic research activity in international business.
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