Alida C. Bowler Director, Division of Public Relations Los Angeles Police Department
ENFORCEMENT of the 18th Amendment to the Constitution of the United States, and of the federal and state legislative enactments designed to support its provisions, will become effective only when a sufficient number of citizens, sincerely desirous of seeing it enforced, become as actively and intelligently interested in bringing about its success as those who profit from its disregard now are in working for its failure.
At the present time but a small minority group is voicing an organized demand for "liquor law" enforcement. Their activities have not been indicative of intelligent, co-ordinated national direction and have been, for the most part, ineffective, and in many instances misdirected.
When all is said and done local, state and federal government in these United States lies in the hands of the people to do with as they will. So long as the great mass supinely wills to do nothing--nothing is done.
Elected officialdom listens to the voice of those who elect by contributing to campaign funds and by furnishing the executive ability and the P. T. Barnum insight into mass psychology essential to campaign success. The campaign funds may be, and usually are, used to put forth campaign propaganda expertly edited to tickle the taste of that particular portion of the public to whom it is being issued.
But when the elected official molds his practical policies, he consults neither his own pre-election propaganda nor the consumers thereof. With hard-headed business acumen he consults those who managed his campaign and paid for it.