Law Observance: Shall the People of the United States Uphold the Constitution?

By W. Durant C. | Go to book overview

SALESMANSHIP RESEARCH

Robert M. Davis Editorial Council, McGraw-Hill Publishing Company New York

THE future enforcement of the 18th Amendment to the Constitution is basically a business problem. As a business problem it must be approached from a practical business standpoint and solved in accordance with the recognized rules of good business procedure.

Such has not been the approach to the question up to the present time. It has been treated almost entirely as a "great moral experiment," in a materialistic age where independence of action has dominated all human thought The Amendment was passed as a moral issue against the violent protest of a large minority--a minority which has been sufficient in power, wealth and strength to render complete enforcement almost impossible.

Millions of good Americans feel that the law is a violent intrusion into the sphere of private morals, and that it is no crime to disregard it or actively seek to bring about its nullification, if repeal cannot be obtained.

So long as such a conviction abides and increases in this country it is idle to resort to strong-arm methods in the effort to extinguish it.

Enforcement can be completely successful only if the normally law-abiding citizenship acknowledges the value of the law. Enforcement through force against the sentiment of a large minority of the law-abiding citizens soon becomes tyranny and cannot be permanent in character.

As a business proposition, however, the question enters into an entirely new sphere of human thought and action. Today even the partially educated readily comprehend the terms "increased efficiency," "increased production," "lower

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