Competing with Information: A Manager's Guide to Creating Business Value with Information Content

By Donald A. Marchand | Go to book overview

Foreword

To succeed in the global marketplace, companies must reposition themselves to tap the sources of sustainable growth and to exploit the vast opportunities for e-business and the so-called new economy. Managers must develop a new mindset that leverages three key assets in a business.

Firstly, companies must be prepared to make full use of the intellectual assets residing in their people. We must manage our companies so that our people can contribute their knowledge fully in our businesses.

Secondly, companies must create business value through using information on products, customers and services more effectively than their competitors. We must have one face to the customer and the customer must see one face from us.

And thirdly, companies must deploy information technology and e-business capabilities to support global and local processes, to act in a boundaryless manner toward their customers, and to enable relevant information to move wherever in the company it is needed.

Competing with Information discusses the mindset and the tools required for managers to define how information and knowledge can create business value for a company to achieve sustainable growth. It also examines how to develop the right mix of business strategies and information capabilities for the e-business economy. General managers may not be expected to be information and IT specialists in their business. But they are expected to create the conditions in their business for effective information sharing and use, with the aim to improve business performance. This book by Professor Don Marchand and his colleagues at IMD provides practical insights on how business managers can further develop the ways they manage information, people and IT capabilities to achieve superior business performance and e-business success.

As customer-focused companies like ABB increasingly take a knowledge-and-servicecentric view of their businesses, our managers must develop the mindsets and frameworks to lead our company to effectively compete with information, people and IT in the new e-economy. Information in the wide sense creates new business opportunities. Competing with Information addresses a central issue and will provide essential input into our own discussions on the best way forward in the new era.

Göran Lindahl  Jim Barrington

Chief Executive Officer   Chief Information Officer

ABB Zurich, Switzerland

-vii-

Notes for this page

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items
Notes
Cite this page

Cited page

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Note: primary sources have slightly different requirements for citation. Please see these guidelines for more information.

Cited page

Bookmark this page
Competing with Information: A Manager's Guide to Creating Business Value with Information Content
Table of contents

Table of contents

Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this book

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen
Items saved from this book
  • Bookmarks
  • Highlights & Notes
  • Citations
/ 342

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Search by... Author
    Show... All Results Primary Sources Peer-reviewed

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.