The Spirit Technological
Many of today’s theories of digital culture treat digital technologies like a deus ex machina—these technologies seem to appear out of nowhere and yet become the primary means for resolving all social contradictions. According to this model, we are undergoing a fundamental change in how we live and work and we consequently require fundamentally new ways of understanding the world that break with all past models and theories, especially theories that focus on class. Through a close examination that connects some of the core texts and assumptions of digital culture to commodities such as the iPod, I challenge the dominant representations of digital technologies. I argue that most representations disconnect the new technologies and the culture which surrounds them from the economic relations of class and explain why a class theory of digital culture and technology is necessary if we are to understand contemporary society.