Voices in the Sky: Radio Debates

By Alfred C. Snider | Go to book overview

Chapter 7
DISTRIBUTION OF RADIO DEBATE
PROGRAMS

TOPICS:
Network redistribution and rebroadcast
Program distribution to other stations
School distribution
Internet archive download
Internet broadcast

By broadcasting your programs only once, you would waste a lot of time the time and effort you put into your debate series. There are a variety of options for distributing your debates to a wider audience so that the debates can have a larger impact.


NETWORK DISTRIBUTION AND REBROADCAST

Many stations are part of a network, groups of stations that have agreements to share programming. Sharing programs among stations makes good sense. Because stations are usually not in the same region or listening area, they are not competing for audiences, so there is no loss in sharing programs. One station gains the benefit of a program without additional production costs, and the other station can usually take one program from the receiving station as a form of equal trade. The originating station or group can make sure that the program is branded as their production in order to gain recognition.

Stations can share programs in a variety of ways. Some stations maintain satellite links so that programs can move from one station to another. Others use the Internet to move files. More conventional means include sending programs on compact disks or cassette tapes. In fact, an entire season can fit on one low-cost CD using compressed files. High-quality audio sound can be

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