|If the government wants businesses to support social activities, it should give
them adequate incentives to do so.|
Conclusions about Businesses Performing Social
The question is not really whether a company should become involved in
social responsibility activity, but rather how deeply a company should become
involved in social responsibility activity. Every company most certainly must
obey all social responsibility-oriented laws and requirements. They must also
have a minimum code of morals and ethics to which all of their employees
must agree and adhere; otherwise, each employee will establish and operate
under his or her own standards to the possible detriment of the company
and society as a whole.
Finally, in the area of philanthropy, each company must examine its physical
capabilities, desires, and economic resources to determine just how far they
want to go and can go in this area.
Milton Friedman, Capitalism and Freedom ( Chicago: University of Chicago Press, 1962), pp. 133, 135.
Kenneth Dayton, chairman, "Dayton Hudson Corporation, Seegal-Macy Lecture, delivered at the University of Michigan, Ann Arbor ," October 30, 1975.
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Martin J. Gannon, Social Responsiveness, Corporate Structure,
and Economic Performance, Academy of Management Review 7, no. 2 ( 1982): 235-241.
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George A. Steiner, "Measuring
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Robert Parket, "The Current Status
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Frank McLaughlin, "Defining Corporate Social Responsibility: A Three
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