Football: Celts TOP DOLLAR; Celts Will Rake in Millions from US Super Tour

Daily Record (Glasgow, Scotland), March 19, 2004 | Go to article overview

Football: Celts TOP DOLLAR; Celts Will Rake in Millions from US Super Tour


Byline: By Neil Cameron

CELTIC will this summer take part in the most glamorous and lucrative pre-season tour in Scottish football history which is set to net them millions.

The Parkhead club last night revealed they will play Chelsea, Liverpool and Roma, as well Manchester United, in a money-spinning trip to North America.

Celtic faced United and Boca Juniors last summer in a hugely--successful tour of the States which opened them up to a new fan base. And the club announced earlier this week they would again play the Old Trafford superstars.

But this 13-day trip will top even that as Martin O'Neill and his players will now also take on the billionaires of Chelsea, old foes Liverpool and Italian giants Roma, three of the biggest names in football.

Tournament organisers Champions World believe Celtic are on the verge of making millions from this latest trip across the Atlantic.

O'Neill's side will face superstars such as Ruud van Nistelrooy, Adrian Mutu, Francesco Totti and Michael Owen.

But it is the off the field prize which is just as important. Champions World

spokesman Reg Schneider told Record Sport last night: 'This isn't just about money but Celtic are opening themselves to a huge market. I can't begin to describe how many fans they have over here.

'Commercially they will do very well but it also about spreading the word of Celtic and winning more fans over as the American kids are now more wise about soccer.

'We could easily have sold out five or six games with Celtic involved never mind the four they will actually play in. …

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