SIA 2005 Technology Management Conference and Exhibit

By Brynko, Barbara | Information Today, September 2005 | Go to article overview

SIA 2005 Technology Management Conference and Exhibit


Brynko, Barbara, Information Today


Vendors of products and services for the securities industry staked out their booths on the three floors at the Hilton New York for one of the largest exhibits of its kind. Although longtime attendees said the Securities Industry Association (SIA)-sponsored event is getting smaller, the steady stream of 6,800 people walking up and down the aisles was in line with its 7,000 visitors in 2004.

The 3-day showcase, which was held June 21-23, updated specialists on equipment, products, and services for a wide range of securities industry technology operations. Visitors maneuvering through the maze of 300 exhibitors (suppliers, consultants, companies, and publications) required a pullout map to navigate each of the floors.

Industry analyst John Blossom, president of Shore Communications, Inc., sees a wave of change on the horizon: "This year's SIA conference exhibited a wider range of technology solutions [that targeted] trading infrastructure and trade processing and fewer content-oriented products and services," he said. "In the push to drive costs and time out of securities transactions, financial institutions are moving increasingly toward algorithm-driven trading that eliminates more human elements from the transaction process than ever before." He added that demand has also escalated for direct-feed sources of real-time data (bypassing traditional content vendor channels).

With security breaches still making front-page news, the event's three general sessions, 16 workshops, luncheon, and exhibits were a big draw. Session highlights included IT Security--More Important Now Than Ever with Edward G. Amoroso, chief information security officer at AT&T; Optimization of IT Infrastructure with Gary Cantress, senior vice president of Enterprise Access and Desktop Services at Bank of America; and Managing Electronic Discovery with Tara Lamy and Teri Lee Trupia from Ibis Consulting and Brian Seward from iLumin Software Services.

Although several big players, including Reuters, Thomson, ADP, Microsoft, Hewlett-Packard, IBM, and SunGard, were on hand, there were plenty of other players too. Here are just a few gems from the 300 exhibitors.

BT Consulting & Systems Integration (http://www.btconsulting.com). Privacy, compliance, and security issues have set up a complex communications network in companies where electronic management is essential. Having a third party take the guesswork out of the equation is keeping many firms happy and efficiently run. BT's Message Management Platform (MMP) is a corporate e-mail management platform that provides a complete range of anti-spare, antivirus, content control, compliance and risk management, and mailbox management on one open platform with a common management interface. MMP provides security and accessibility without the intraoffice hassle.

GoldMine (http://www.frontrange .com). This visualization tool maps out contacts from your address file in just about any configuration. Going on a sales or marketing call? GoldMine's MapView can pinpoint other contacts (or any other type of clustering) within a user-defined radius on an easy-to-read street map, whether you want contacts within 1 or 10 miles or a 1-hour drive. The routing feature provides instant directions to any contact on the map. Want to find out in which regions your product or service is lagging or has increased? MapView can plot forecasted sales on a map (indicated by icons of pushpins or circles), manage schedules, forecast sales, analyze leads, and access customer-management tools and real-time data while you're on the road.

Avocent Corp. (http://www.avocent .com). …

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