House of Lords Aims for Youth Appeal with Clutch of You Tube Videos; MEDIA & MARKETING

The Birmingham Post (England), June 16, 2008 | Go to article overview

House of Lords Aims for Youth Appeal with Clutch of You Tube Videos; MEDIA & MARKETING


The House of Lords has launched five short videos on Parliament's new YouTube channel - explaining the role of the House of Lords and encouraging young people to get involved in politics.

In the year that the House of Lords celebrates the 50th anniversary of the Life Peerages Act, and as part of the House's ongoing engagement and outreach initiatives, the new YouTube channel will attempt to reach out to young people and other audiences who may not be involved in politics or well informed about the role of Parliament. The five videos aim to explain the role, impact and relevance of the House of Lords and encourage young people to get involved in politics.

The initiative follows the successful launch of the Lords of the Blog website (www.lordsoftheblog.net) and is another means by which the House of Lords is engaging with the public, and young people in particular, in ways that appeal to them.

The first five videos are:

House of Lords: What's it all about?

House of Lords: Fifty years of change - Life Peerages Act

The Lord Speaker goes to school

Why get into politics?

Highlights of the United Kingdom Youth Parliament (UKYP) event in the House of Lords

As well as the new YouTube channel and the Lords of the Blog website other recent House of Lords public engagement activities include the Peers in Schools programme, the Lord Speaker's educational outreach competitions and opening up the Lords Chamber to debates for young people including the UK Youth Parliament debates which were held in the House of Lords on 2 May. …

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